Brand development strategy

If you know what your company does, but not what your company is, Baal & Spots can help you meet specific brand challenges like naming, logo design or category extensions. We start by getting a big picture view of what you offer, who you offer it to and what makes you different. From there, we’ll help you wrap it all up into a compelling brand identity.

Search engine marketing strategy

You want your business to be seen on the web and we want to help you do it. Baal & Spots works side by side with you to create a strong, data-driven online marketing strategy to increase your targeted traffic. Depending on your business goals, target audience and budget, our team will create a brand positioning strategy unique to you, that uses a combination of search engine marketing (SEM), search engine optimization (SEO) and paid listings.

Social media strategy

Every service is rooted in strategy, but for social media, we hyperfocus on strategy as a service. Baal & Spots does more than just post, we take the time to understand the context of each platform as it relates to your business objectives, and help you develop thoughtful channel specific strategies that ensure you’re getting the most out of each platform.